Competitive Intelligence for Beverage Retailers

Outprice.
Outrank.
Outsell.

PriceGun gives independent liquor retailers real-time visibility into competitor pricing — including big-box liquor retailer locations nationwide — so you can make smarter pricing decisions and win more sales.

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PriceGun Dashboard
1,574
Active Retailer Feeds
2,588,492
Products Tracked
8M+
Total Price Listings
Daily
Price Updates

Everything You Need to Win on Price

Built exclusively for beverage alcohol retailers competing in today’s omnichannel market.

Competitor Price Tracking

Monitor pricing across 345+ competing retailers updated daily via Wine-Searcher feeds and direct ingests. Know exactly where you stand before customers click away.

Big-Box Intelligence

Full SKU-level price visibility across big-box liquor retailer locations nationwide. See what the big-box competitor is charging in any market before you set your own prices.

Automated Pricing Engine

Per-SKU price recommendations based on your margin targets and real competitor data. Approve individually or in bulk — you stay in control.

Product Feed Management

Ingest Wine-Searcher, Shopify, and custom product feeds. Manage your own listings and competitor feeds in one unified dashboard.

Exportable Price Lists

Export approved pricing recommendations as ready-to-upload files compatible with your ecommerce platform or Wine-Searcher feed.

Beverage Alcohol Focus

Built for the three-tier system — not adapted from generic retail software. Every feature reflects the specific compliance, pricing, and platform realities of wine, spirits, and beer retail.

How It Works

1. Add Your Feed

Connect your Wine-Searcher feed, Shopify store, or upload a custom product list. Setup takes under five minutes.

2. We Track Competitors

PriceGun ingests competitor pricing daily across 345+ competing retailers, big-box liquor retailers included, automatically.

3. Price With Confidence

Review per-SKU pricing recommendations, approve in bulk, and export an updated price list ready to deploy.

Need More Than Pricing Data?

Our ecommerce consulting practice helps independent liquor retailers build complete online sales programs — from site architecture to SEO to compliance-ready checkout. Serving the Greater Boston and New England market.

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